Today, more than anything, humanity needs hope. And art is the most powerful way to nurture it. That’s why we teamed up with 50 artists from 20 countries around the world on our global art campaign on hope.
Our new campaign – called Spring of Hope – shares one powerful and uplifting illustration per day, every day, until the end of May –– https://fineacts.co/hope.
All works, commissioned specifically for the campaign, are published under a Creative Commons License and are free to print, share and adapt non-commercially – for anyone who needs a dose of hope in these trying times.
The participating artists by far represent 20 countries – from India to South Africa, and from Bulgaria to Colombia, and include prominent names such as UK-based Kyle Platts, Barcelona-based Rozalina Burkova and NYC-based Amber Vittoria.
The campaign that started as an invite-only initiative, today opens for submissions to creatives worldwide. We just issued a call to artists around the world to create and share new artworks that give people hope during the Covid-19 pandemic.
If you would like to participate, please drop your email here, and we’ll be in touch.
Next month, we will publish these and hundreds of other works on their upcoming platform for free socially engaged art, that will also allow noncommercial adaptation by nonprofits and activists. Stay tuned for more info!
For Spring of Hope, Fine Acts partnered with hope-based comms, a new global initiative for change-makers who want to modernise the way nonprofits talk, based on the idea that people need hope if they are to engage in social change activism or have empathy for others.
All participating artists were asked to read for inspiration the guide on hope based communications that looks at hope as a strategy for social change.
Both we and hope-based believe that exercising creativity is one of the most effective ways to make people empowered and hopeful, which is an important counter to the feelings of anxiety and powerlessness that can come with life under lockdown.
Oh, and the campaign has already been featured in Mashable and shared by the Obama Foundation!
